Bringing her fine eye for aesthetics which began in childhood and continued through majoring in art history at UC Berkeley and having had the opportunity to travel extensively, founder Elizabeth Jeffer came across interesting and unique labels that led her to seek out the people behind them— which in turn prompted her to open this store.
"Twenty years ago I began building a career in the fashion industry. While working in various roles I have consistently been drawn to smaller, independent-minded designers that don't follow trends but instead draw upon ideas that stand the test of time– a bit of nostalgia mixed with forward thinking design. The result is products that are timeless, beautiful and infinitely useful."
*The name Roztayger, is a tribute to the grace, style and artistic spirit of Elizabeth’s grandmother, Rosalind Jeffer Tiger.
